

Bespoke. Distinctly Selverra
Where Tradition Meets Timeless Luxury
A Legacy Forged in Silver
Est. 1947
In 1947, as India awakened to independence, Master Artisan Rajendra Shah opened a humble workshop in the labyrinthine lanes of the old city.
His vision was radical for its time: to elevate silver from mere utility to art. To transform vessels into vessels of memory. To craft not products, but heirlooms.
"Silver remembers the hands that shape it. Our craft is not about imposing will upon metal—it is about listening, responding, honoring its nature."
— RAJENDRA SHAH
Today, his grandson oversees an atelier where seventy-seven years of wisdom merge with contemporary vision. Four generations. One unwavering commitment to excellence.
"Silver remembers the hands that
shape it."
— RAJENDRA SHAH, FOUNDER
OUR JOURNEY
Seventy-Seven Years of Mastery
From a single-room workshop to a beacon of luxury craftsmanship. The story of obsession, patience, and unwavering pursuit of perfection.

1947
THE FOUNDATION
Master Artisan Rajendra Shah opened a single-room workshop in the old city's labyrinthine lanes. His first commission—a ceremonial thali—took six months to complete. The client requested three weeks. Rajendra refused.

1982
Evolution
Vikram joined not as heir but as apprentice. Twelve years at the bench before signing a single piece. He brought design training from London's Royal College of Art—fusing architectural precision with ancestral intuition.

2026
TODAY
Anika, fourth generation, oversees seventeen master artisans practicing techniques that predate written history. We have never advertised. Never compromised. Only created. Each piece still demands months of devotion.
VISIT OUR ATELIER
Experience the artistry firsthand. Schedule a private consultation and witness the transformation of silver into legacy.